Monday, March 23, 2009

NOTHING









Concept: Alrik Koudenburg
Design: Joost van Bleiswijk
Photographer: Joachim Baan


Just amazing interior design concept for an Ad agency. Office made out of cardboard.
The idea of Nothing - as an agency manifests itself into office space. No screw, No glue. Only cardboard. The best part is we can draw on any surface we wish to.

I would wanna work there!

Just amazing!

Saturday, March 21, 2009

Friday, March 20, 2009

VCU vs UCLA, cannot believe VCU lost

If there was any sport I got passionate about in USA, it was basketball. If there was any team I am a big fan of, it was VCU mens basketball team. They are pretty good. And Eric Maynor is a star. In the last game they played at home court, we had bruised our hands cheering, banging the acrylic sheet kept to cover the seats.

NCAA East region opening match between VCU and UCLA was a big deal here at VCU.
Our regular brain storming session shifted from Brandcenter to Chilli's because of the College Basketball season. All the guys had their brackets set. Tristan, Charles and Tony were the leads. But after Iowa lost, Tony slipped down. We were at the table with beer and chips courtesy Tristan.

Mark Fenske passes by and stops have a small chat. We talk about the project we were doing. Then, we talk about basketball. And he is like do you follow? I answered I have planned to watch it tonight. VCU will create and upset. He is like do you know The New York Times has carried out an article about VCU, and hands over the sports section of the newspaper. Indeed, the paper was raving about VCU and Eric Maynor. He is the star. We end our meeting.

I head home to cook food and get ready to watch game scheduled at 9.40 with my friend Aditya. When call comes that I had to be present at my dance practice, a prior commitment. I was so angry at myself that I am going to miss the game and the euphoria. I indeed missed it.

When I came back, I find Aditya all drunk, angry and heart broken. VCU had lost. And again by one point. Dam. I was angry, heartbroken and not drunk. That made it more difficult.

I just finished watching highlights of the game, it was a good game. I just wish the last shot was not missed. Eric has made us win so many games in the final second. I wish this was one of them.

But still it was a great game. I look forward to the next game that VCU mens basketball team plays at home court here in Richmond.

Cool SPIN

This week Mark Fenske gave us a quiz where we had to answer what field we might be engaged in if not advertising. I had tourism as my answer. Simple reason, I haven't traveled much but I want to see the history, progression, beliefs, fashion, customs, traditions and much more of the world that we reside in. There is so much similarity in the difference that we share.

We had to pair up with the copywriters sitting next to us. He had movies as an alternate career choice. We our choices and came to consensus of making documentaries. Documentaries that no one must have done before. We are still brainstorming about it.

But this video, a short film makes me think may be short films should be slashed with documentaries.

For now enjoy this.



Thursday, March 19, 2009

Baal Dan benefit concert.

On it's third anniversary, Baal Dan is organizing a benefit concert. In just 3 years, Baal Dan has provided aid to over 3,000 children in need in India. See if you can make it to Lakewood Bar and Grill on April 8th, 2009 at a happy hour featuring live music by bands Shoot Low Sheriff, a Western Country Swing Band, and Lovie.
Join Facebook Group here.

Baal Dan helps street children in India. Dollar at a time. I got introduced to Tanya Pinto, Founder of Baal Dan during my internship at The Richards Group. An amazing person blessed with amazing parents.

Check the video to see the story of Baal Dan covered by NBC.


Tanya had organized a similar fund raiser last year in summer since she had plans to visit India in few months. Many interns including myself had helped Tanya on this event. The owners of
Blue Mesa Grill Restaurant, downtown Dallas were generous to provide space and organize a small cocktail party. The fund raiser helped generate awareness and donations for Baal Dan. The biggest turnout was from The Richards Group employees.






I wish my dad was so clear in explaining what is crisis of credit


The Crisis of Credit Visualized from Jonathan Jarvis on Vimeo.

This is a thesis project done by student named Jonathan at Art Center College of Design, Pasadena, California. As Jonathan says that the goal of giving form to a complex situation like the credit crisis is to quickly supply the essence of the situation to those unfamiliar and uninitiated. He uses
new media to make sense of a increasingly complex world.
An simplification of the fuck up with the economy in USA. It also reminds me, why my dad is against loans from bank.

Crystal.

Tuesday, March 17, 2009

Bored? Try this.

Leo, my fellow Art Director at VCU brandcenter had this link posted as his status message on gmail. I tried it. And it reminded me I should get back to sketching. Haven't done it in months.

Yes, I am rich too.



How rich are you? >>


I'm loaded.
It's official.
I'm the 2,646,598,709 richest person on earth!



One of the great examples of less means more. Content equivalent to the time a normal user would spend on a website.
Conceptually very straight forward and to the point. It made me happy. I buy the thought they are selling.

P.S. I had entered just $ 1000 as my annual income.

Thursday, March 5, 2009

Lets do something we normally do.



Mumbai video of series titled 'Safe trip home' to promote Dido's new album. 5 directors from across the world were asked to make a video each, the common theme being HOME...This video was done by Sidsikand. This video captures the essence of traveling in Mumbai Taxi. A lot of interesting acts, conversations, sleep, dreaming takes place in the back seat of a taxi only seen by the driver through the rear view mirror.